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We’ve all got unconscious biases.

Some companies do better to keep it in check.

Amazon Web Services takes it to a new level: Before every interview, AWS managers and directors must watch a 30-minute unconscious bias video to prep prior to meeting prospective candidates.

“It’s amazing how many little biases you have,” said Sandra Benson, Worldwide Head of Engineering, Construction and Real Estate with Amazon Web Services. “This helps your head get in the space [of interviewing].”

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Early in Judy Dinelle’s career, she pursued semi-professional softball. For many reasons, Dinelle walked away from that path, but among her reasons: She knew she wasn’t going to make a good living.

Today, Dinelle serves as the building ambassador for 84 Lumber Company, a woman-owned and -operated building materials supply company. Based in Eighty Four, Pennsylvania, 84 Lumber manages 250 stores in 31 states and employs 5,700 people.

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